The mission: “Uplifting People Through Coffee.” Based in Alpharetta, GA, Valor is a group of fun, genuine, invested individuals who are passionate about matching the top 1% of coffee with the top 1% of hospitality in the world.

After painting the building red on the last warm day of the year, we opened the week before the first major snowstorm. On November 21, 2016, we opened our doors as BittyBean: Coffee & Culinary. During that winter, my dad and I (Trent & Daryle) were there anytime the lights were on, usually, 6:30-2:00 serving coffee, then another 2-3 hours working on improvements to the building. The first winter was long and slow, with roughly 54 inches of snow. Yet, the excitement of being new business owners carried us forward.